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 Reading Is Fundamental, Inc. prepares and motivates children to read by delivering free books and literacy resources to those children and families who need them most.
Founded in 1966, RIF is the oldest and largest children's and family nonprofit literacy organization in the United States. RIF’s highest priority is reaching underserved children from birth to age 8. Through community volunteers in every state and U.S. territory, RIF provides 4.5 million children with 16 million new, free books and literacy resources each year.
All RIF programs combine three essential elements to foster children's literacy: reading motivation, family and community involvement, and the excitement of choosing free books to keep.
RIF's accomplishments are due in part to the generous support of the U.S. Department of Education, corporations, foundations, community organizations, and thousands of individuals.
FY2007 RIF Impact by State
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Donor of the Month
 We are delighted to recognize Colgate-Palmolive as our July Donor of the Month. Colgate and RIF have had a strong partnership since 2004 when we teamed up to provide new book collections to children nationwide. Colgate has contributed more than $1,300,000 to RIF over the last six years. This year's campaign—Healthy Bedtime Habits For a Lifetime—includes local reading events, 125 donated book collections, and an interactive website at www.colgatehealthyhabits.com with resources for parents to help their children develop healthy bedtime routines. The website features new interactive activities such as the "Create Your Own Story" book and a book collection give-away contest.
More About RIF's Supporters:
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Our Future
