Rally to Read with Jodi Rubin
The Be Podcast Network, an organization of more than four dozen engaging shows dedicated to education, and Reading Is Fundamental are partnering during National Literacy Month to share high-impact conversations about literacy with more than 40 unique episodes featuring conversations about the state of children’s literacy nationwide, best practices for reading instruction and engagement, strategies to foster the joy of reading in school and at home, and much more.
In this episode of Transformative Principal, Jodi Rubin, Senior Vice President of Marketing & Partnerships at Reading Is Fundamental (RIF), discusses the "Rally to Read 100" initiative. Launched in response to declining reading frequency and motivation among children, this initiative aims to encourage children to read 100 books by the end of March. Anyone can participate, and there are incentives for schools and individuals, including book giveaways and social media contests. RIF provides various resources to support the initiative, such as videos, activity sheets, and purposeful questions for each book. Rubin emphasizes the importance of early reading experiences, reading aloud, and community involvement in fostering a love of reading in children. She also highlights the "RIF Literacy Central" website, which offers over 30,000 resources for educators and families.
- Rally to Read 100
- Frequency and motivation of reading was way down
- 100,000,000th
- B&N storytime pick and Random House partnerships
- Read 100 books by the end of the month of March.
- Anyone can participate
- Why community is so important!
- Competition in individual groups.
- Motivation - giving away 10,000 books.
- 100 schools to win 100 books.
- Social media contests
- Every month 2 new videos will appear for the month’s theme (community, nature, changemakers, and more).
- Packets, coloring sheets, and more activities for students to do and use.
- 12 titles for read-alouds - Maxine Gets a Job and Built to Last, for example.
- Purposeful questions for each book they read.
- The power of early reading experiences.
- Importance of reading aloud.
- Enter to get your classroom sets.
- Celebratory event live at Union Square in NY.
- RIF Literacy Central - over 30,000 resources