RIF in the News
Check out RIF’s signature campaigns, events, and activities making news.

A Brief History of Reading Is Fundamental


U.S.-raised children: is there any memory in the world better than getting a RIF book? (Okay, maybe it’s tied for first with the book fair or Scholastic book orders.) RIF, or Reading is Fundamental, is probably the country’s preeminent free book provider. Started in 1966, it’s been organizing efforts to get books into every child’s home for more than half a century. Its origins may surprise you, though.