RIF in the News

Check out RIF’s signature campaigns, events, and activities making news.

Chelsea Clinton, U.S. Secretary of Education Miguel Cardona, Sandra Boynton, and Monica Brown to mark the literacy holiday on March 2, 2022

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By Abhishek Humbad at Goodera

Macy’s receives ‘Champion of Children’s Literacy’ award in recognition of its long-standing support of children’s literacy

A pledge to read 100 books in six months, and chance for 100 schools to win a total of 10,000 books, brings together roster that includes Actor LeVar Burton, Environmental Advocate Philippe Cousteau Jr. and New York Times Bestselling Author Joanna Ho

Macy's and Reading Is Fundamental announce charitable round-up and teacher recognition to support children's literacy this back to school season

Macy's partners with Reading Is Fundamental to present 'Macy's Educator Appreciation Award' to local Ayden elementary third grade teacher, in celebration of August campaign.

Macy's partners with Reading Is Fundamental to present 'Macy's Educator Appreciation Award' to Local Sheldon independent school district educator in celebration of August Campaign

Macy's partners with Reading Is Fundamental to present 'Macy's Educator Appreciation Award' to local long-standing programming volunteer at Phoenix's Bernard Black Elementary, in celebration of August campaign.

Source: https://bookriot.com/reading-is-fundamental/

U.S.-raised children: is there any memory in the world better than getting a RIF book? (Okay, maybe it’s tied for first with the book fair or Scholastic book orders.) RIF, or Reading is Fundamental, is probably the country’s preeminent free book provider. Started in 1966, it’s been organizing efforts to get books into every child’s home for more than half a century. Its origins may surprise you, though.

By Dr. Molly Ness

Source: End Book Deserts Podcast, Reading Is Fundamental Episode

Since 1966, this literacy giant has been leading the field in the work to #endbookdeserts

Washington, DC – November 11, 2020 – Reading Is Fundamental (RIF) and State Farm team up for a 14th year to provide 4,257 books to children in Washington, D.C., Maryland, and Virginia during a critical time for literacy resources in light of the COVID-19 pandemic.

Newly Developed Digital Tools to Support Social and Emotional Learning are Now Available

(Washington, DC, March 24, 2020) Reading Is Fundamental (RIF) is at the forefront of providing literacy resources and support to educators, parents and caregivers for use at home to provide continuity in children’s learning. The nation’s leading literacy organization is creating opportunities to ensure all children have access to its breadth of eBooks, children’s reading activities, bilingual resources, and parent and educator tips and tools for use at home during the COVID-19 pandemic it was announced today.

Capitol Heights, MD – December 13, 2019 – Carmody Hills Elementary celebrated the power and excitement of reading with a book celebration event for children on November 26, thanks to a partnership between Reading Is Fundamental, State Farm, and Maryland State Senator Joanne Benson.


In Honor of National Literacy Month, Reading Is Fundamental and Macy’s Partner to Combat Nation’s Literacy Crisis

Free Resources, Including Newly Developed Digital Tools to Support Social and Emotional Learning are Now Available


Reading Is Fundamental and International Paper Celebrate the Power of Reading with Multi-year Partnership to Bring Books for Ownership Program to More than 400 Schools Across 28 Cities and Matching Grants Program in Select States Beginning 2019

Partnership Builds on Impact 10,931 Students Reached with 36,072 Books in 2018-19 School Year

Reading Is Fundamental (RIF) announces the recipients of its 2019 Books for Ownership matching grants that support local organizations who are making a difference in the lives of children across the country. Made possible in part by the generous support of Macy's, grant recipients will receive books and aligned literacy resources to implement RIF's flagship Books for Ownership program during the 2019-2020 school year. This year's applicants reached new records for both the number of students who will receive books and the number of states represented via RIF's matching grant awards.

Reading Is Fundamental (RIF), the nation's largest nonprofit organization for children's literacy, today announced that it is the exclusive new home of LeVar Burton Kids' Skybrary, an interactive library of high-quality digital books and video explorations designed to engage young readers and foster a lifelong love of learning. Renowned actor and education advocate LeVar Burton's Skybrary is to become part of RIF's unparalleled digital library of books and supplemental learning and reading resources beginning February 26, 2019.

Give a child a book and their opportunities are endless! Read on to learn why one book-loving child turned journalist and editor knows that supporting children's literacy is critical during the holiday season and all year long!

What’s your earliest memory of loving to read? When panelists were asked that question at the 2018 National Reading Coalition by Reading Is Fundamental (RIF) last week, their answers resonated strongly with the book-loving audience: hiding under the covers with a flashlight to finish a book well past bedtime, diving into the pages of a Nancy Drew classic, or heading to the local library in summer months to snag the next adventure on the reading list.